HMA Award Winner 2008

Moderated by Susan Bäthge and VIVA presenter Alexa Christ, the Health Media Award was presented for the first time at the Radisson Blu Hotel in Cologne on the occasion of the 2nd trendforum gesundheitskommunikation (tg). This competition documents outstanding projects and trends in the healthcare industry for the public.

More than 200 participants followed the discussions with former Federal Minister of Labour and Social Affairs Dr. Norbert Blüm, Prof. Dr. Herbert Rebscher, DAK Chairman of the Board, Jörg Elfmann, advertising agency GREY, Prof. Hademar Bankhofer and Dr. Jorgo Chatzimakakis, Member of the European Parliament. From the TV studio of the Harald Schmidt Show, the prize-winner Dr. Eckart von Hirschhausen was connected, who thanked him for the Health:Angel.

The following projects and companies won in the main categories:

  • Roche Diagnostics GmbH / cyperfection – Agentur für Markenführung online (
  • Berlin-Chemie AG / Dr. Bergmann – Food Relations (tips for diabetics)
  • DIE ZEIT / Wolfgang Uchatius (Heroin for Arne B.)
  • VERLAG im KILIAN / Schmitt / Homm (Anti-Aging & Prevention Handbook)
  • Verlag Langenscheidt KG / Dr. Eckart von Hirschhausen (Doctor-German/German-Doctor)
  • Federal Ministry of Health / A&B One Kommunikationsagentur GmbH (Exercise and Health)
  • Deutsche Gesetzliche Unfallversicherung / von Mannstein Werbeagentur GmbH (Your skin. The most important 2 m² of your life)
  • Wort & Bild Verlag (HausArzt – The Health Magazine)
  • Gruner + Jahr AG & Co KG (stern GESUND LEBEN)
  • Deutsche Krebshilfe e.V. / TAKEPART media and science GmbH (Girls check it out)
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